The Talent Behind Your Success
Founder & Creative DirectorJacob Weisenburger
At the intersection of artistry and industry sits Jacob Weisenburger, a multi-hyphenate musician, songwriter, and producer with a proven track record of breaking through the noise. With a background rooted deeply in social media marketing and high-tier music licensing, Jacob has successfully landed placements on some of television’s biggest networks, including Netflix’s Love Is Blind, HBO’s Euphoria, and Disney’s Daredevil: Born Again. Driven by a mission to help independent artists achieve major-label-backed success without sacrificing their creative freedom, Jacob founded Weisenation. Alongside his elite team, he has built a powerhouse, one-stop shop designed for the modern creator—seamlessly bridging the gap between song creation, sync licensing, and data-driven advertising campaigns, all tailored for an independent budget.
Lead Songwriter & VocalistShreya Jaswal
Shreya is an accomplished songwriter, vocalist, and music industry professional whose talent and dedication have earned recognition from both artists and industry leaders alike. A featured artist in Live Nation’s One’s To Watch, Billboard Argentina, Rolling Stone and a graduate of Musicians Institute, she brings extensive expertise in songwriting, vocal performance, artist development, and musical arrangement. Known for her ability to craft compelling melodies and authentic lyrics across a wide range of genres, Shreya has secured multiple songwriting placements and credits throughout the music industry. Her versatility, creative instinct, and deep understanding of commercial music make her an invaluable resource for artists, brands, and media projects seeking impactful, memorable songs.
Production Greg Donelly
With over a decade of experience dominating both the studio and the DJ booth, Greg Donnelly—known artistically as Zevro—is a master of sonic architecture. Greg possesses a vast, exhaustive understanding of the technical and hardware side of music production, a high-level craft he honed under the direct mentorship of bass music pioneer DJ ill.Gates and legendary audio engineer Seth Drake. While his sonic roots and specialization lie in the high-energy realms of EDM, Greg is a versatile, genre-fluid powerhouse behind the boards. He brings a wealth of experience producing, engineering, and elevating tracks for both major-label heavyweights and independent artists alike. Whether he’s crafting a festival-ready anthem, sculpting a pristine mix, or helping an indie creator find their signature sound, Zevro combines a decade of veteran intuition with elite technical precision to deliver industry-standard records.
Production Zion Jeng
Based in Los Angeles, Zion Jeng is a versatile producer and music director originally from Taipei, where he was classically trained from a young age. Since relocating to LA in 2021, Zion has established himself as a dynamic force in both the live and studio music scenes, performing alongside notable artists like Grace & Moji, Zana Messia, and Annalise Drake, and taking the stage at SXSW in 2024. His standout musicality and vision have earned him features in premier publications like Rolling Stone and NY Weekly. Renowned for his ability to translate a creator's abstract vision and seamlessly bring any project's sound aspirations into reality, Zion excels in crafting immersive original soundtracks (OST) and sound effects (SFX) tailored for film and television, bringing a deeply disciplined yet modern edge to every project he touches.
Head of Advertising Kevin Varghese
As the Head of Advertising at WeiseNation, Kevin Varghese brings a powerhouse background in entertainment, scale, and digital growth. Before transitioning his expertise to independent creators, Kevin served as a Senior Product Manager at Rockstar Games, where he managed commerce, monetization, and subscription strategy for massive cultural phenomenon titles like Grand Theft Auto. Prior to that, he was a driving force at AMC Networks, spearheading the launch of their first direct-to-consumer streaming service, AMC+. A master of digital infrastructure, data analytics, and high-ROI growth initiatives, Kevin treats every artist's campaign like a major entertainment release. By pairing his deep knowledge of global digital platforms with advanced audience-targeting strategies, he builds robust marketing funnels that bridge the gap between creative projects and sustainable, scalable commercial success.
Head of Marketing Erynn M.
Erynn M. serves as Head of Marketing, bringing a unique blend of cinematic storytelling and strategic brand development to every campaign. A graduate of USC and an accomplished film director whose work has been featured in multiple film festivals, Erynn has built a reputation for creating innovative marketing initiatives that captivate audiences and drive meaningful engagement. With a keen eye for visual storytelling and consumer behavior, she develops campaigns that not only elevate brands but also foster authentic connections between clients and their target audiences. Her creative vision, industry expertise, and results-driven approach make her an integral force behind the company’s growth and market presence.